BigXthaPlug Net Worth: Music Earnings, Tours & Business Wins
BigXthaPlug net worth in 2025 is estimated at $600,000 to $1.2 million. His income comes from music streams, concert tours, brand deals, business ventures, and a rising influence in hip-hop. His story is powerful, inspiring, and packed with momentum.
Quick Bio
| Attribute | Details |
| Full Name | Xavier Landum |
| Stage Name | BigXthaPlug |
| Birthdate | May 12, 1998 |
| Age (2025) | 26 |
| Birthplace | Dallas, Texas |
| Education | Crown College |
| Height | 6’2″ |
| Record Label | 600 Entertainment |
| Major Hits | “Texas,” “Plug Talk” |
| Net Worth (2025) | $600,000 – $1.2 million |
| Cars | Dodge Hellcat, Mercedes-Benz AMG |
| Businesses | Real estate, clothing line, NFTs |
| Social Media | Instagram, YouTube, Spotify |
BigXthaPlug represents the new age of Texas rap, blending grit, storytelling, and raw purpose into a career built on passion and second chances.
Early Life and Background
BigXthaPlug’s rise did not begin with fame or fortune—it began with struggle, survival, and grit. Born in Dallas, Texas, Xavier Landum grew up in an environment filled with hardship. Crime, poverty, and limited opportunities shaped his early world.
Yet even in the toughest moments, music surrounded him:
- Classic Southern legends like UGK, Bun B, and Pimp C
- Modern icons like Drake, Kevin Gates, and Moneybagg Yo
These influences fueled his creativity and guided his developing sound.
His childhood was marked by conflict, but also by raw talent. What later became his musical power—the deep voice, the heavy delivery, the honest storytelling—was built through these early experiences.
Even as challenges mounted, his determination stayed strong. These years created the foundation of the artist he would become.
Academic and Athletic Aspirations
Before rap, Xavier dreamed of a sports career.
He was a standout football player in high school. Coaches saw potential, teammates relied on him, and colleges took notice. Football gave him:
- Discipline
- Confidence
- A path away from trouble
He earned a chance to play at Crown College. But street involvement and poor decisions derailed that opportunity. He was expelled and forced to watch his athletic dreams collapse.
This moment was painful, but it became a turning point.
He shifted his energy—once used on the field—into music, structure, and self-growth, planting the first seeds of the career we see today.
Turning to Music: From Legal Struggles to Inspiration
Xavier’s teenage years were turbulent. Street life led to legal issues, multiple arrests, and eventually incarceration before he turned eighteen.
But prison became the place where his life changed forever.
In solitary confinement, he began writing rap lyrics to cope with isolation. Music became:
- His therapy
- His focus
- His escape
- His awakening
He promised himself that when he got out, he would rebuild his life—with music as the foundation.
After his release, he honored that promise. He recorded relentlessly, sharpened his voice, refined his sound, and built a new identity:
BigXthaPlug.
In 2020, he released his debut mixtape “Back from the Dead,” announcing his arrival in the rap world. Fans connected instantly with his raw, unfiltered authenticity.
The spark had been lit.
The Rise to Fame: BigXthaPlug’s Musical Success
BigXthaPlug’s ascent from underground talent to rising star was rapid and powerful.
His breakout moment: “Texas” (2022)
The anthem exploded across Dallas, then across the country.
- Massive regional support
- Heavy club rotation
- Viral TikTok moments
- Gold certification from the RIAA
The success was undeniable.
Then came “Plug Talk” (2024), another streaming beast that cemented his voice in modern hip-hop. His following grew, his shows sold out, and his brand strengthened.
What makes him stand out?
- Commanding voice
- Southern authenticity
- High-energy beats
- Deep storytelling
- Magnetic stage presence
Fans trust him because his lyrics are lived, not imagined.
With momentum building, he founded 600 Entertainment, signing rising artists and shaping a new era of Texas rap.
Today, BigXthaPlug is one of the fastest-growing voices in American hip-hop.
BigXthaPlug Net Worth in 2025
BigXthaPlug’s 2025 net worth ranges from $600,000 to $1.2 million, backed by multiple income streams. His financial journey is fast-moving, upward-trending, and filled with potential.
Below is a breakdown of how he earns.
Music Sales & Streaming Revenue
Streaming is his strongest income pillar.
He earns money from:
- Spotify
- Apple Music
- Amazon Music
- YouTube
- Pandora
- TikTok music usage
Average Spotify payout: $3,000 – $5,000 per million streams.
With millions of streams monthly, his revenue grows steadily.
YouTube adds thousands more through:
- Ads
- Video views
- Shorts
- High-volume music videos
His catalog continues to expand, strengthening long-term earnings.
Concerts & Tour Earnings
Live performances are a major driver of income.
Typical earning per show: $20,000 – $50,000, depending on location and promoter deals.
He regularly performs at:
- Festivals
- Nightclubs
- University events
- Major city venues
As his fanbase expands, his booking price increases—boosting his net worth dramatically.
Touring is expected to become his primary income source in the next two years.
Brand Deals & Sponsorships
Brands love BigXthaPlug’s influence because:
- His fanbase is loyal
- His image is authentic
- His content performs well
- His reach spans multiple states
He has partnered with:
- Streetwear labels
- Lifestyle companies
- Tech brands
- Independent clothing designers
Such deals add steady, passive income and increase his industry credibility.
Merchandise Sales
BigXthaPlug’s merch line is another strong revenue source.
Products include:
- Hoodies
- T-shirts
- Hats
- Limited drops
- Collectibles
His fans support him heavily, and merch often sells out fast—especially during tours.
Merch drives:
- Brand loyalty
- High-profit margins
- Long-term financial stability
Business Ventures & Investments
BigXthaPlug isn’t just a rapper—he’s a businessman.
He actively invests in:
- Real Estate
- Rental homes
- Multifamily units
- Land purchases
- A Clothing Line
- Texas-inspired streetwear
- Seasonal collections
- NFT Projects
- Digital art
- Music utility tokens
These ventures expand his net worth and create diverse income streams that protect him long-term.
Social Media and Online Presence
BigXthaPlug’s social media is a crucial part of his success.
Instagram: 1M+ Followers
He shares On @bigxthaplug:
- Behind-the-scenes moments
- Music updates
- Fashion drops
- Lifestyle content
This boosts engagement and brand power.
YouTube: Millions of Views
His videos attract:
- Loyal fans
- New listeners
- Global audiences
From music videos to freestyles, his channel grows monthly.
Spotify & Streaming Platforms
Thousands of daily listeners support his long-term career sustainability.
Social media makes him:
- Visible
- Influential
- Marketable
- Connected
His online presence plays a major role in his financial growth.
FAQs
What is BigXthaPlug’s net worth in 2025?
His net worth is estimated at $600,000 to $1.2 million, depending on income and investments.
How does BigXthaPlug make his money?
He earns from streaming, concerts, merch, brand deals, and business ventures.
What songs made BigXthaPlug famous?
His hits “Texas” and “Plug Talk” pushed him into mainstream recognition.
Does BigXthaPlug own any businesses?
Yes—he invests in real estate, NFTs, and operates a clothing brand.
What cars does BigXthaPlug drive?
He owns a Dodge Hellcat and a Mercedes-Benz AMG.
Where is BigXthaPlug from?
He is from Dallas, Texas, and proudly represents his roots.
Does he have a record label?
Yes—he founded 600 Entertainment, signing new talent.
Conclusion
BigXthaPlug’s journey is a story of resilience, passion, and unstoppable growth. From a challenging childhood to incarceration, from a lost football dream to national recognition, he has transformed adversity into power.
His net worth of $600,000 to $1.2 million reflects more than money— it reflects momentum, influence, and potential for massive future success.
With expanding music streams, rising tour earnings, powerful brand deals, and strategic investments, BigXthaPlug is building a long-lasting empire.
He isn’t just a rapper— he’s a leader, creator, entrepreneur, and inspiration.And his journey is only beginning.
